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What Dr Martens have done here is - as the title suggests - got it right, in two simple but important ways:

  1. Gender is optional.
  2. Four options are provided: male, female, other, blank (i.e. prefer not to say).

Is it ideal? Well, no: in my perfect world, gender would be write-in - and potentially set up to suggest popular options in situations where data cleanliness is important. By this I mean that somebody typing "f" would have top options beginning with f suggested, a la word clouds or indeed Google Smartsearch. The only places I've found that actually achieve this are, well, Disapora (add me! I have invitations!), and, oddly enough, Caltech's Student Faculty Programme application system - though note that Caltech falls into the fallacy that it's only people outside the gender binary who self-identify.

Honourable mentions do go to both Dreamwidth and Blogger: both offer four options, but Dreamwidth has the slight edge at least from my point of view that reporting gender is entirely optional.

Well, what about it?
  • I've fired off an e-mail to Dr Martens to thank them - and to ask if they'd be willing to give me their stats on how many people tick "other".
  • [redirect profile] transfinite has compiled a list of places that get it wrong. Where else do you know that gets it right? We'll get the list up on the main website in due course. :-)

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alexbrett: Photo of my face, looking directly into the camera. (Default)
Alex Brett

October 2011

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